Employers: Engage with Augsburg Students — Sponsor a Blog Post or Video

Employers: Looking for a unique and effective way to connect with Augsburg students and share your company’s story? Consider sponsoring a blog post or video on the Strommen Center’s website! This is a fantastic opportunity to showcase your organization’s culture, values, and career opportunities directly to our talented student population.

What is a Sponsored Blog Post or Video?

A sponsored blog post or video is a piece of content created in partnership with the Strommen Center that highlights your company and its connection to meaningful work. It’s a chance to go beyond a simple job posting and offer students valuable insights into your industry, your company’s mission, and what it’s like to work for you. This content lives on the Strommen Center’s website and is promoted through our various channels, ensuring maximum visibility among Augsburg students.

Why Sponsor a Blog Post or Video?

  • Directly Connect with Students: Reach a targeted audience of Augsburg students actively exploring career options. This allows you to engage with potential future employees who are genuinely interested in professional development and meaningful work.
  • Showcase Your Company Culture: Give students an inside look at what makes your company unique. Share stories about your employees, your company’s values, and the impact you make in the world. A blog post or video allows you to convey your company culture in a more personal and engaging way than a traditional job description.
  • Highlight Career Opportunities: Promote specific job openings, internships, or other opportunities within your organization. Explain the skills and qualifications you’re looking for and what students can expect from a career with your company.
  • Build Brand Awareness: Increase your company’s visibility and recognition among Augsburg students. Sponsoring content on the Strommen Center’s website positions your organization as a valuable partner in students’ career journeys.
  • Position Yourself as a Thought Leader: Share your expertise on relevant industry topics and demonstrate your commitment to student development. This can help attract top talent who are looking for more than just a job – they’re looking for a company that aligns with their values.

Examples:

Here are two examples of sponsored content that different companies could create:

1. “Powering the Future: Careers in Sustainable Energy at GreenTech Solutions” (Blog Post)

This blog post could include:

  • An overview of GreenTech Solutions’ mission and values.
  • Stories about current employees (including Augsburg alumni, if applicable) and their career paths within the company.
  • Information about the company’s commitment to sustainability and social impact.
  • Details about current internship and entry-level job openings.
  • Insights into the skills and qualities GreenTech Solutions looks for in new hires.
  • A call to action encouraging students to connect with GreenTech Solutions on social media or apply for open positions.

2. “A Day in the Life of a Teacher” (Video Blog/Vlog)

This video could offer a glimpse into the daily routines and experiences of a teacher at a K-12 school. It could follow the teacher through their workday, showcasing:

  • The company’s office environment and culture.
  • The types of projects employees work on.
  • The collaborative nature of the work.
  • The opportunities for professional development and growth.
  • Employee testimonials about what they enjoy about working at their school.
  • A call to action directing viewers to the school’s careers page.

This “Day in the Life” format gives students a realistic and engaging look at what it’s really like to work as a teacher, making the company more relatable and appealing.

Here are two examples of “day in the life” videos with slightly different formats:

History Teacher Shares What It’s Like to Be an Educator 
Day In My Life: Claims Intern at Travelers. Follow Aphrodite in a day of her life as a Claim Intern.

Ready to get started?

Contact the Strommen Center (careers@augsburg.edu) today to discuss sponsorship opportunities and how we can help you connect with Augsburg’s talented students! We’re excited to partner with you.