Career Library – Social Media and Story telling Outreach Intern
Career Library (www.careerlibrary.org) is a growing digital platform that demystifies career paths for students by offering real stories, video insights, and honest guidance from professionals across industries. We help students discover what’s out there and how to navigate the start of their professional journey with careers that fit their majors, passion or interests!
Skills: We’re looking for students passionate about outreach and gathering professional stories and social media expertise to increase platform adoption through UGC (User-Generated Content) and short-form videos. Explain in your cover letter using examples of social media content where you have achieved success with engagement metrics, made content viral etc,
🎯 Strategic Objectives
- Expand Career Library’s digital footprint across Web2.0 channels
- Convert long-form career stories into high-performing short-form content
- Build a scalable #MyCareerStory creator ecosystem – connect with professionals, pitch content, record career stories
- Drive student discovery, engagement, and inbound traffic
🚀 Project Areas
- Short-Form Platform Expansion Launch and grow presence on: TikTok, Instagram Reels,YouTube Shorts. Establish repeatable UGC storytelling format. Create short-form video and visual content end-to-end, owning ideation, scripting, filming, and editing to support brand awareness across social platforms
- #MyCareerStory Digital Marketing Campaign Hashtag-led storytelling movement. Encourage students + early professionals to share career journeys. Blend organic UGC with curated content. Outreach to interns, professionals to gather career stories
- Design branding and marketing assets using Figma, Adobe Illustrator, and Photoshop, contributing to the brand’s visual identity and creative direction (flyers, campaigns etc)
- Lead experimentation across content formats, visuals, and narratives to improve audience engagement and performance
- Analyze engagement insights to iterate on creative strategy in a fast-moving environment
🎬 Short-Form Video Demand Generation Series
Content Pillars : Day in the Life, Career Myth-Busting, “How I Got Into…” Mentor Clips, One Tip for Students, Student POV / Creator Stories, Additional experimental formats
⚙️ Short-Form Production Workflow
- Select compelling clips from long-form Career Library stories from Career Library
- Strong hook within first 1–3 seconds, Structured storytelling arc
- Dynamic, emphasis-based subtitles, Strategic zooms, cuts, and transitions
- Platform-optimized exports (Reels / TikTok / Shorts)
- Clear Call to Action directing viewers to www.careerlibrary.org
Ready to spark futures and lead change! Apply at : [contact@careerlibrary.org]
Internship could be for one or more of the project areas listed above